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Luxury Goods

Dovetail leads the communications strategy for Harrods Corporate Service, a long-standing client of over 20 years. The remit covers B2B marketing aimed at retaining and growing a high-value corporate client base. 

This includes campaign development, media relations with specialist business and trade press, showcase events, partnerships, business development, and lead generation. Harrods Corporate Service has recorded exceptional year-on-year growth and is now a key contributor to the store’s overall turnover.


For Parisian design house LIAIGRE, Dovetail developed a refined leadership profiling strategy following the departure of Christian Liaigre, introducing the wider design team while preserving brand equity. We hosted a series of editor visits to the Paris HQ, securing high-impact coverage in FT How to Spend It, Telegraph Luxury, Architectural Digest, BOAT International, Luxury Briefing, and more. Expert comment placements within trend features in Wallpaper* and The World of Interiors formed a central part of the campaign.


Clients have included Bentley, Globetrotter, Hamilton & Inches, Justerini & Brooks, Leica, Livraria Lello, Swarovski, Savoir Beds.

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