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Dovetail Diaries
The latest luxury travel and lifestyle news, trends and stories

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A New Chapter for Sabi Sabi: The Claremont Boutique Hotel in Cape Town
For more than four decades, the Sabi Sabi Collection has been synonymous with immersive safari experiences in the Greater Kruger. This October, the family-owned brand opened its first city property - The Claremont Boutique Hotel in Cape Town.
Nov 41 min read


Dovetail Stories: The Rise of Sports Tourism
Sports tourism has transformed into a global force. Already worth hundreds of billions, the sector is forecast to exceed £1 trillion within the next decade. While the Olympics and the FIFA World Cup remain the headline acts, travellers are increasingly planning trips around smaller tournaments, seasonal fixtures, and niche sporting events. Destinations have embraced this trend, layering in festivals, fan zones, and cultural experiences to enrich the visitor journey.
Oct 132 min read
The Evolving Shape of Luxury Travel: Autumn/Winter 2025 into 2026
Luxury travel is not standing still. As we leave summer behind and look ahead to the final months of 2025 and into 2026, four clear...
Sep 192 min read


Team Travels: Notes from the Field
At Dovetail, travel is more than a privilege – it’s integral to the way we work. First-hand experiences sharpen the intuition, cultural fluency and curiosity that underpin every campaign. This summer, before the pace of the autumn season begins, members of our team travelled widely – and their observations highlight not just memorable moments, but the trends shaping how and why we travel today. Vancouver Island’s Untamed Appeal – Occasion-led Travel Jayne travelled to Vanco
Sep 193 min read


From Multi-Day Celebrations to Engagement-Moons, The Wedding Trends Defining 2025
As modern couples continue to redefine what a wedding looks like, new trends are shaping celebrations into experiences that are more...
Aug 122 min read


Celebrate the Edinburgh Fringe in Style with Five Star Festival Offer at Prestonfield House
As the Edinburgh Fringe reaches its summer peak, Prestonfield House is offering a rare opportunity to immerse yourself in the city’s...
Aug 111 min read


Dovetail appointed to lead Media Relations for DUKES London landmark relaunch 2026
London-based luxury travel and lifestyle PR and marcomms agency Dovetail is delighted to announce its appointment as the UK partner for...
Aug 42 min read


Sabi Sabi Collection Expands Into Cape Town with The Claremont Boutique Hotel
The Sabi Sabi Collection, South Africa’s esteemed family-owned safari brand, is proud to announce its debut in Cape Town with the opening...
Jul 82 min read


Sabyasachi Presents High Jewellery Collection in exclusive Summer Residency In the Penthouse Suite at Harrods
Sabyasachi High Jewellery will be exclusively available at Harrods from 21st to 27th July 2025, during the inaugural collaboration...
Jul 33 min read
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