Yolk (www.yolkdelivery.co.uk) has now launched as London’s new fine restaurant delivery service with an industry-first heating system. This delivers signature dishes as the chefs at the city’s best restaurants intend – perfectly presented, fresh and hot.
Operating exclusively in the centre of London, app-based Yolk is designed to offer a service akin to having a personal chef. Users are assured of an on-demand, fine dining experience that matches the standards of the capital’s best restaurants, taking at-home dining with family and friends to the next level. Yolk’s ambition: to deliver the same standard and high-quality food as found when eating in a restaurant.
The inspiration for the name Yolk comes from the egg itself. The yolk is the nutrient-bearing portion of an egg, with its primary function to supply food. The rest of the egg forms the delivery method, protecting the core, the meal - just as the new Yolk service intends.
Founder Bernardo Braga is a young tech entrepreneur with a passion for the best cuisine. Inspired by his own food-delivery experiences in London, he set out to revolutionise the existing offerings. Bernardo said: “During lockdown, food delivery services became more popular than ever. In reality though, too often the exemplary cuisine being produced by London’s best chefs and restaurants islet down by the final step of bringing it to your door. At Yolk we are determined to change this, delivering the very finest of food exactly as you would expect to see it presented in a restaurant – it’s like having your very own chef. We are pleased to say that the finest quality delivery service has arrived in London.”
Yolk’s unique and versatile heating systems for its delivery bikes guarantees this promise. Using silicone heat mats exclusive to Yolk, food is maintained at exact temperatures. Adjustable trays are configured to suit the size of the dish ordered and the flexible heaters are connected to the bike’s battery to keep it at the constant temperature chosen by the chef as it leaves the kitchen, whether that is hot, up to 60°c, or chilled, down to 15°c. For chefs, it gives the confidence that their food will be showcased at its very best upon arrival.
The fleet of Yolk riders, instantly recognisable with their distinctive branding and smart uniforms, are trained to exacting standards, understanding that dishes are a work of art and are to be treated carefully as such.
Yolk has partnered with a selection of London’s most prestigious, in-demand and acclaimed restaurants for its launch:
· Bao Yum
· Bombay Brasserie
· C London
· Crazy Pizza
· Le Deli Robuchon
· MNKY HSE
· Ruya London
· Smith & Wollensky
The app itself uses intuitive technology that makes it easy to select the dishes users are craving, or be inspired by new tastes they may not have considered. A ‘search bar’ feature is available to browse by area, cuisine or even by a specific restaurant. The app remembers previous orders to easily re-order favourite meals, while a growing number of partners in luxury wines and spirits make it easy to add-on the perfect accompaniment to any dish.
For restaurants, Yolk is designed to be as easy to manage as possible. Day to day autonomous management of the app content is controlled by the restaurant, with a user-friendly dashboard where it is possible to change the menu, pictures and show an ETA of menu items. The technology also allows Yolk to provide an exemplary level of reporting and analytics for all partners, which may include the number of orders per hour/day; the average order value; bestselling dishes and bestselling beverages.
Yolk is delighted to launch in partnership with The Felix Project, the London-based food redistribution charity which collects surplus fresh, nutritious food and delivers it to charities and schools to provide healthy meals and help the most vulnerable in society. For every Yolk delivery, The Felix Project will provide six meals.
Download the app in the App Store and on GooglePlay.